Why Did Big Loss Incorporate Interior Design?

Big Lots, a discount retailer for furniture and home décor, is facing significant financial hurdles that have led to the closure of its stores. The company’s expansion into home decor aimed to create a cohesive shopping experience for customers, allowing them to express their personal style through clothing and living spaces. This move allowed Big Lost to tap into a new market segment and reach a broader audience beyond just fashion enthusiasts.

Big Lots added home decor to their product lineup due to thorough market research that highlighted the increasing demand for stylish and affordable home furnishings among consumers. The company’s success can be attributed to the fusion of affordability, trend-consciousness, diverse product offerings, and accessibility. Big Lots Home stores will feature expanded selections of home décor and furniture with comparable values on thousands of items up to 60 less than other retailers.

The company’s furniture and home decor sales peaked during the pandemic as people began working from home. In 2022, Big Lots opened 56 stores while still closing 62. The company plans to eventually open more than 500 stores after a decade-long period.

A local Big Lots store is getting a refresh and changing its offerings in the process, according to Louisville Business First. The revamped store will have a new layout featuring home decor and furniture. The revamped store will also feature plants that add instant warmth and depth to a space.

Big Lots has also lost at least one or possibly two major upholstery brands, Lane, which produces a mix of sofas, sectionals, and more. Interior design trends have shifted, and professionals say that interior design trends are in line with the changing needs of consumers.