Which Exterior Color Is Most Effective When Selling A House?

Home sellers should opt for light and neutral tones like beige, grey, and off-white when selling a home. These colors appeal to the widest possible audience, not your own tastes. Dark, vibrant, or inconsistent schemes make homes feel smaller, stuffier, and less inviting. Color preferences are personal and highly subjective, so choosing a popular exterior house color that will appeal to as many people as possible is smart. Often, that means selecting a neutral, like one of the popular picks: Agreeable Gray SW 7029, Sherwin-Williams. A warm, soft neutral called Off-White.

The best paint colors for selling a house should boost curb appeal, brighten the interior, and add to your bottom line. Benjamin Moore’s Best Exterior House Colors 2023 offers several recommendations for different home styles, siding trim accents, and fresh coats of paint. White is one of the best colors for selling a home because it’s simple, timeless, and not influenced by personal taste. Gray is the best color to paint your house exterior for resale value right now, from light slate to deep charcoal. A notable study of over 135,000 homes by Zillow Digs found that white and beige exteriors tend to receive the highest boost in resale value. Benjamin Moore Cloud White is an elegant and timeless color that offers a soft, warm touch to your home’s exterior.

The best exterior paint colors for selling a house are warm neutrals, such as whites, neutrals and earth tones, grays, and blues. Blues, grays, greens, and whites are timeless, calming colors that allow potential buyers to see a home as a fresh, clean slate.


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What exterior color house sells the fastest?

House colors significantly impact sales, with white and beige exteriors gaining the most resale value, followed by gray and blue. Red exteriors often sell for less. The color of doors also affects sale price, with neutral tones like charcoal and smoky hues increasing the selling price by a significant margin. Real estate experts emphasize the importance of choosing shades that appeal to a wide range of potential buyers, as trending exterior colors can change over time. Overall, choosing the right color can significantly impact a house’s resale value.

What color adds the most value to a home?

Warm neutral hues are becoming increasingly popular among color experts to add value to homes. These hues provide a subtle, calming backdrop and pair well with various design styles, making them the most versatile palette. Ashley McCollum, a marketing manager and color expert for PPG’s Architectural Coatings business in the U. S. and Canada, suggests adding value by increasing the comfort level of your property with timeless warm neutrals. McCollum’s career has been focused on color and visual merchandising for retail environments, and she holds an MBA in Marketing/Management from Slippery Rock University of Pennsylvania.

What color helps sell a house?

Neutral interior colors, such as white and cream, are recommended by experts to make a home easier to sell. These colors allow buyers to envision their own belongings and personality, rather than your style. Painting your home can increase its value, making it a top priority for home sellers. Take inspiration from these expert recommendations when choosing paint colors for your home before selling.

What color is most appealing to buyers?

Red is a powerful color that attracts attention and is popular for marketing due to its ability to increase heart rate and create a sense of urgency. It can be used to paint company names or logos, attract customers to outlet malls and retail shops, and evoke a sense of security. Blue, on the other hand, is a more relaxed color that is viewed as trustworthy and cool, making it an ideal choice for businesses looking to evoke a sense of security and trust.

What is the best exterior paint color for resale?
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What is the best exterior paint color for resale?

White, off-white, or ivory exteriors provide a clean slate for potential buyers to envision their personal touches against a fresh backdrop. Gray is the best color for resale value, pairing beautifully with stone, white trim, and accent colors. Taupe and beige exteriors, with brown roofs, create a cozy look for cottages, Tudors, ranches, Craftsmans, and historically inspired architecture. Greige is a classic choice for mid-range neutrals, as it can work with virtually every accent color. Black house exteriors are on the rise in select locations, working best in urban and creative areas with a younger buyer market.

Top non-neutral exterior colors for resale include navy blue, green, and yellow. Navy blue is classic and looks great with a brown roof, while green offers a traditional hue perfect for Arts and Crafts architecture. Yellow, a pale buttery yellow, is ideal for Victorians and bungalows. These colors offer versatility and versatility, making them suitable for a variety of homes.

What is the best exterior paint color for resale value?
(Image Source: Pixabay.com)

What is the best exterior paint color for resale value?

Choosing the right exterior paint color for a home can be challenging due to the large area of space it covers and its impact on the first impression. White or off-white paint can be suitable for any home style and landscape, and can be found in various shades such as Putty or Warm Taupe, Dark or Light Gray, Blue-Gray, and Yellow. Bold or bright exterior house colors may appeal to some buyers, but neutrals and traditional colors are more appealing to the masses.

When preparing to put your Santa Maria, CA home on the market, it is essential to consider what will appeal to most people looking at your home. Neutral and traditional colors are likely to appeal to the majority of buyers, making it essential to choose the right color for your home’s exterior.

What exterior color sells a house?

White is a popular choice for selling a home due to its simplicity, timeless nature, and versatility. It allows potential buyers to see your home as a blank canvas, increasing your appeal to a wider range of buyers. White pairs well with various colors, making it a versatile choice. On the other hand, lighthouse red, a traditional and fresh exterior paint color, stands out against any background, making it suitable for both tree-filled and landscaped homes.

What color house for siding sells best?

Neutral colors, such as dark gray, light blue-gray, and creamy bright yellow, have the best resale value, according to a 2019 Zillow study. Homes with these colors sold for more than those with other colors, while those with creamy bright yellow sold for $3, 408 less. Opendoor’s 2022 study revealed the most popular exterior siding colors were gray, wood (stained), beige, and white. Neutral shades like beige, gray, and white are less likely to become outdated or fall out of fashion, making them the best choices for siding. Neutral colors come in hundreds of shades and tones, making them an attractive option for resale.

What color house has the highest resale value?

Gray and white are popular house colors for resale due to their simple tones and their ability to sell in modern looks. Eagle Siding, Inc. owner Buck Christensen recommends dark gray as a good choice for resale due to its timeless appeal. Ben Bogie, production manager at Kolbert Building, agrees, stating that grays and whites are safe bets for siding color ideas. These colors represent a common palette that future buyers will love, making them a popular choice for resale homes.

What color house is hardest to sell?

Colours that are too far outside the norm can be off-putting to potential buyers, especially in markets like Key West where pastel hues are common. Sticking with an appealing color can help your house sell quickly and for a better price. If you have an unusual color, you may need to decide between preserving its character and finding a buyer quickly. One approach is considering your home’s architectural style, such as Colonial-style homes complementing traditional colors like white or cream, or Victorian-style homes accommodating more vibrant hues.

What color has the highest resale value?
(Image Source: Pixabay.com)

What color has the highest resale value?

Jewel tones like purple, red, green, and blue are considered more valuable than average, according to a study by iSeeCars. Blue is the most popular color, with a wide range of shades, as seen at the 2023 North Texas Auto Show. Beige cars, defined as off-white to light brown, depreciate at a rate close to average. Lexus’ Copper Crest is a unique hue, with its popularity and long-term value uncertain. Other car colors like yellow, orange, blue, and beige are also popular.


📹 Picking Colors For Your House! | Exterior Paint Colors 2022


Which Exterior Color Is Most Effective When Selling A House?
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Rafaela Priori Gutler

Hi, I’m Rafaela Priori Gutler, a passionate interior designer and DIY enthusiast. I love transforming spaces into beautiful, functional havens through creative decor and practical advice. Whether it’s a small DIY project or a full home makeover, I’m here to share my tips, tricks, and inspiration to help you design the space of your dreams. Let’s make your home as unique as you are!

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